"Turskidki.ru": dib u eegista iyo talooyin loogu talagalay dadka safarka ah

Russia jecel yihiin in ay u safraan. In xarumaha badan oo dalxiis dunida afka Ruushka ka taliso ka mid ah quruumaha oo kale. Sababo la xiriira hawlaha badan ee muwaadiniinta Ruush on safarka dibedda waxaa lagu helo dardar adeegyada kala duwan ee internetka la xiriira bixinta adeegyada safarka. Mid ka mid ah shirkadaha ugu fiican u yaqaan ka howl jihada this - shirkadda "Turskidki Tochka ru" (website-ka rasmiga ah in ay ka heli ma aha wax adag). Dalxiisayaasha waxaa lagu martiqaadayaa inay qorshayso safarada qiima dhimis weyn.

About

Shirkadda "Turskidki Tochka ru", dib u eegista ah taas oo inta badan laga heli karaa on forums online iyo websites dadka safarka ah, ayaa ka hawlgala tan iyo bilowgii 2000 ka. Goobta shirkadda ama xafiiska (shirkadda xafiisyada ee magaalooyinka waaweyn ee dalka Ruushka ayaa) aad u qabsan kartaa tours inay dalal kala duwan ay u ballaaran ee ka shaqeeya la-dhimis weyn.

Ka mid ah ay joogaan ugu weyn gobolka suuqa ee shirkadda "Turskidki.ru" - Moscow (feedback ka deggan oo ku saabsan waayo-aragnimo ah ee isticmaalaya adeegyada magaalada caasimadda ah ee laga helay shabakadda si joogto ah).

Model Business

System "Turskidki.ru" inta loogu talagalay dadka safarka ah kuwaas oo isticmaala Internet firfircoon. Waxay yihiin caadaysteen in ay ku ballansan tours online adigoo isticmaalaya wixii qalab laga heli karaa - smartphone, kaniini, PC. The suuqa jaale online Ruush sameeyay saddex daydo aasaasiga ah ee xiriirka ka dhexeeya bixiyeyaasha adeegyada dalxiiska iyo macaamiisha-safra. Marka hore, waxaad tagi kartaa operator goobta - bixiyaha si toos ah adeegga. Marka labaad, waxaa jira fursad u gadashada ee safar la-dhexaadin ah (hay'adda). Saddexaad, aad gacanta isku dari kartaa safar ah, ballansan meel hotel ah, iibsato tigidh iyo fiiso.

Shirkadda "Turskidki.ru" ka shaqeeya qeybta labaad - waxay tahay inay tahay dhexaadin u dhexeeya hannaanka ah ee ka shaqeeya iyo macaamiisha. Iyadoo la tixraacayo heshiis hay'adda, shirkadda helo boqolkiiba iibka ee safarka, xitaa marka la dhimis ka wadaha. Sidoo kale, dakhliga weyn keentaa iibinta kaararka daacad tilmaamay.

dhimis cayimayo

Shirkadda "Turskidki.ru" (dib u eegista ah ee dad badan this xaqiijin) waxaa laga yaabaa in ay bixiyaan qiimo dhimis ka samaysan, sida laga soo xigtay ilo kala duwan, ilaa 50% ka mid ah qiimaha asalka ah ee safarka.

version Standard - marka socoto ah iibsataa kaar, la isticmaalayo taasoo ka heli kartaa qiimo dhimis on safarka dalal gaar ah oo ku saabsan ka shaqeeya gaar ah. Dhimis nidaamka "Turskidki.ru" (feedback ee macaamiisha badan oo inta badan tixraac wajigan) waxaa lagu siin karaa oo keliya ma aha in socdaalka, laakiin sidoo kale on duulimaad ah.

kaararka dhimis

Muddo markii la joogaba, "Turskidki.ru", ma tirinta dhimis caadiga ah on jaale safarka, sidoo kale bixisaa model-dhimis u gaar ah oo ku salaysan gooldhalinta iibka. Tusaale ahaan, sida Classic (micnahoodu yahay sicir-dhimis ah 5%), Gold (dhimis 7%), iyo Business (dhimis ah 10%). kaarka Classic - jaban, siday u kala horreeyaan, Business - oo dhan ka qaalisan. Waxaa laga yaabaa in ay u xajiyaan saamiyada loogu socotada ah ka heli kartaa qaar ka mid ah noocyada kala duwan ee kaararka for free (xaaladaha qaarkood - tusaale ahaan, haddii aad gashid "Turskidki.ru" maamuli doono kooxda ee shabakada bulshada).

Sida loo doorto hawlwadeen dalxiis dhimis?

Asal ahaan waxa goobta bixisaa "Turskidki.ru" - search safar ka mid ah soo jeedinta badan oo ka shaqeeya. khubarada suuqa dalxiiska aaminsan yihiin in Faraj muhiim u ah xulashada jeedinta gaar ah waa in qiimaha iyo shuruudaha iyo xaaladaha ay bixiyaan shaqaale kale. khubarada suuqa talin in ay bixiyaan si ay arrimo dhowr ah oo go'aamin isku halaynta of qeybiyaha ah adeegyada safarka dareenka.

First, waa mudada adag ee suuqa. Shirkadaha in ay leeyihiin wax badan oo waayo-aragnimo ganacsi, sida caadiga ah, isku dayay iyo network lamaanahaaga tijaabiyey, oo sidaas daraaddeed suurtagalnimada of xalinta dhibaatooyinka suurtagal ah uu ka badan yahay in ururada dhallinyarada ah. Intaa waxaa dheer, falanqeeyayaasha ayaa sidaa leh, xaqiiqada ah in shirkadda ay soo martay adag dhibaatada of 2008-2009 sano marka suuqa dalxiiska ayaa si weyn u dhacday, ayaa tilmaamaya laga yaabaa in ay xasiloon.

Marka labaad, khubaro kaala talin in ay ka digtoonaadaan qurbaannada aad u qaali ah (oo aad u qaali ah). Waayo, qaar ka mid ah, ay u badan tahay hadaf leh oo la taaban karo sababaha dadka ma doonayaan in ay jihada gaar ah u tagaan, magaalada gaar ah ama hotel a, samaynta dhaco qiimaha hawlwadeen dalxiis (ama sii kordhaya sicir-dhimista ka wakaaladda safarka).

Saddexaad, ka hor doorashada dalab on portals sida "Turskidki.ru", waa la jecel yahay in ay tagaan on website operator iyo aad u ogaato shuruudaha adeegyada bixinta, la isbarbardhigo. Waxaa laga yaabaa in hawlwadeenada kala duwan siin karaan go'an kala duwan ee adeegyada (tusaale ahaan, mid ka mid adag in qiimaha safarka waxaa ka mid ah kala iibsiga garoonka diyaaradaha, iyo kuwa kale - maya) kharashka siman safar ee meel ka mid ah. Dabcan, waxaa waxtar leh in uu akhriyo, ka fiirsaneysa inay soo jeedinta ah "Turskidki.ru" safarka ah dib u eegista ah oo ku saabsan waayo-aragnimo ah ee safarada iibsiga.

tilmaamaha

Inta badan si aad u hesho safar qiima dhimis ah dalalka sida Greece, Masar, Thailand, United Arab Emirates, laakiin sidoo kale qiimo dhimis soo noqnoqda iyo in Shiinaha, Israa'iil, Holland, Dominican Republic.

Waxaa sidoo kale jira dalab coupon si jiga ski caan France, Switzerland, tours in Scandinavia. Xaaladaha intooda badan, size yar ee dhimista safarka - 10%.

Sidee rajo model ganacsiga this?

Sida ay sheegayaan qiyaasaha falanqeeyayaasha ', on-line tours jaale in Russia sanad kasta uu noqdo qalab badan oo caan ah oo dadka safarka ah. koritaanka suuqa, Khubarada ayaa leh, ay sabab u tahay xaqiiqada ah in kordhay internetka (labada St Paul iyo mobile), si firfircoon horumarinta ganacsiga online, si ay u horumariyaan caado of Russia badan si ay u iibsadaan dukaamada.

In dalalka shisheeye, saamiga jaale online suuqa dalxiiska gaadhay qiimaha cajiib ah: oo ku saabsan 60%, Yurub, dalka Maraykanka - 30-50%. caan Great ee qeybta this ee Hindiya - halkaas oo share ka ah jaale online amarka of 30%. Falanqeeyayaasha ayaa waxay aaminsan yihiin in ay jirto sabab kasta oo ay filayaan in suuqa Ruush kori doono in qaab la mid ah. Statistics siinayaa sabab inuu la hadlo waxa ku saabsan arrin si kalsooni leh: Sida baadhayaashu qaar ka mid ah, in 2009-2012, qeybta this koray Russia by 4.6 jeer.

Haddii aan soo qaadanno oo keliya qeybta a of Boos online, ka dibna ay mugga ee 2013 sida xisaabiyaa in RBC ahaa 36.2 billion rubles. (About 34.8% ka mid ah suuqa macaamil online la xiriira diiwaan gelinta safarka). Dhab ahaantii, sida tours sida ( "xirmo") ku guuleystay 30.5% la tiradaasi oo ah 31,7 billion rubles. Falanqeeyayaal ayaa sidoo kale lagu diiwaangeliyey in qiyaastii 80-90% adeegyada dalxiiska xulay Internetka, Russia door bidaan in ay bixiso ee xafiisyada ka shaqeeya iyo wakiilada safarka. Waxaa laga yaabaa in, sidaas darteed, joogitaan firfircoon "offline" by in magaalooyin badan ay furan yihiin xafiisyada, iyo waxay bixisaa shirkadda "Turskidki.ru". dib u eegista Macaamiisha shirkadda waxaa laga heli karaa internetka, inta badan waxaa ka mid ah comments ku saabsan heerka adeeg ee xafiiska gaar ah.

Features of suuqa Ruush ah jaale online adeegyada safarka

Sida laga soo xigtay khubaro, ka shaqeeya dad badan oo safar Ruush aadan haysan kaabayaasha Internet ku filan horumaray si haboon u qabsan safaro ay. Russia naftooda, falanqeeyayaasha ayaa sidaa leh, weli ma dhiiran tahay in ay aaminaan lacagta online, oo sidaas daraaddeed in xafiisyada ee ka shaqeeya iyo hay'adaha tagaan. Si kastaba ha ahaatee, sida ku xusan dib u eegista ay online badan oo macaamiisha shirkadda ee "Turskidki.ru", website-ka rasmiga ah ee shirkadda waa arrin habboon in la isticmaalo.

gabal-dhamaadka sare ee jaale ku online adeegyada safarka - waa iibinta tikidhada (ee 2013, Ruushka qaatay ay gadashada online ah $ 4.7 billion). The labaad ee ugu weyn qeybta - jaale ee hotels (2,4 bilyan oo doolar). Sida tours sida - 0.3 billion oo xitaa ka yar dardar qeybta la xiriira iibinta tigidhada tareenka (0.9 billion). mugga guud ee safarka online suuqa adeegyada waxaa lagu qiyaasaa RBC, ka dhigay in 2013 ee $ 8.3 billion (halka suuqa dalxiiska oo dhan - 45 billion).

suuqa Muuqaalka

Sida laga soo xigtay qaar kamid ah qabiirada, socotadii Ruush yihiin kuwo aad u xasaasi u ah wararka ka howgala of ganacsiga dalxiiska. kicitaan ah ee ka shaqeeya ee ugu weyn saameeyaa heerka aaminaad Russia si ay u iibsadaan tours, gaar ahaan online. Si kastaba ha ahaatee, waxaa jira dhibcood horjeeda ee view.

Taageerayaasha Its aaminsan yihiin in kharashka yar ee tours online (iyo sidoo kale faa'iido ah si weyn sare ee cinwaanka ah si ay u shaqeeya safar marka la qorshaynta safarka madax bannaan marka la barbar dhigo) weli xajisto doorkeeda arrin muhiim ah u safraya Ruush. dib u eegista badan oo ka mid ah "Turskidki.ru" si dadban loo xaqiijiyo this - dadka ku mashquulsan yihiin fursad ay ku tagaan dalka dibadiisa ka jaban.