Text ee goobta, qalab for iibka ama "cuntada" for engine raadinta?

Ma garanaysaa sida aad goobta u dhashay? Kooxda ayaa ka mid ah barnaamijyo, Copywriter, optimizer, naqshadeeye, maamulka ... kasta fuliya ay u shaqeeyaan, laakiin aan mar walba ay u maamulaan si heshiis in kuwa ama arrimo kale oo ay gaaraan. Maxaad is burinaya ee ay soo food, tusaale ahaan, copywriter iyo Optimizer? Dhab ahaantii, kuwanu waa labada Caalamka, labo ka mid ah Cosmos ee, kuwaasoo mid walba uu eegayaa qoraalka ee goobta hoos aragti u gaar ah oo isaga la filayaa in ay ugu xaliso dhibaatada.

Waa maxay muhiim ah in la optimizer ah? Fudayd - ayna goobta iyo horumarinta khayraadka web ee search si ay ugu ekaato on keywords u muuqatay in tobanka ugu sareeya. Sababtoo ah oo keliya haddii ay taasi jirto fursad fiican in ay ku dhufan doono dhagaystayaasha midig. Sidaa darteed, optimizer waxaa loo baahan yahay:

• text u gaar ah. Marka laga eego dhinaca dadka isticmaala matoorada search of internetka xiiseynayaan waxyaabaha la sheegay inuusan waligiis aragtay ama akhriday. Iyo warbixintii ugu dambaysay, bogga u badan tahay in ay marka hore la muujiyey.
• Text la keywords. optimizer wuxuu doortaa keywords ku salaysan gobolka, gaar ahaan badeecadaha iyo tirada codsiyada ka yimaada dadka isticmaala. Oo waxaa muhiim ah in hadalladaas waxaa laga helaa qoraalka tiro dhowr jeer ah. Ma aha in eray walba, laakiin inta badan ku filan. Markaas wanaagsan engine search ku dhaqmi doonaa goobta iyo ogaado in macluumaadka posted waa fiican haboon filayo user ee.
• cinwaan lala xariirayo. Title qoraalka ee goobta waa in la waafajiyaa nuxurka iyo tags ee bogga. Tani waa muhiim, waayo, matoorada search.

Waa maxay copywriter muhiim u tahay? Himilada - inaad u sheegto qoraal ah oo ku kalifaya, "jillaab" uu dareenka, aad ka akhriyi in dhamaadka iyo kiciyaan iibsan ama telefoon. Sidaa darteed, copywriter a abuuraa qoraalka:

• Karana. Marka akhriska wax yarna waa qof "xumaadaa" akhrin on qalad ah, ka sokow ay joogaan sababa kalsooni darro in khayraadka iyo, sida caadiga ah, si ay alaabta ama adeegga. Ma suurogalbaa in ay qaataan khatarta noocan oo kale ah? Dabcan ma.
• "Cuslaataan". dareenka The user ee waxaa muhiim ah in "jillaab", qoraalka waa in ay ahaataa oo dhalaalaya oo xiiso leh.
• "Iibi". Qoraalka waxaa muhiim ah inaad u sheegto wax iibsadaa iman kara sababta ay alaabta this waa muhiim, ma ahan oo keliya ku saabsan faa'iidooyinka.
• Iyadoo "qaylo" cinwaanka. Ha dhayalsan madax! Weedhani waxa ay marka hore soo jiitay, oo siyaabo badan ay ku xiran tahay horyaalka, waxay yeelan doonaan in la akhriyo qoraalka.

Waxaa dhacda in qof uusan rabin in ay sugto tusmaynta ee bogagga iyo sara kacaan dabiiciga ah ee arrinta top site ee. Waxa ay u muuqataa in maalin walba soo saaraa a khasaaraha heegan, iyo sidaas rabto in aad si deg deg ah faa'ido laga helo. Oo waxay u muuqataa in ay jirto xal, kaas oo been dushiisa - si loogu bixiyo advertising in Yandex ama Gugle - oo wuxuu ku raaxaysan lanooga hanqadhka - your site in booska ugu sareeya. Si kastaba ha ahaatee, habkan of horumarinta waa saamayn ku meel gaar ah iyo milaratigooda. Sida ugu dhakhsaha badan lacagta egyahay, la dhigay on olole advertising ah, goobta uu noqon doonaa "dhulka hoostiisa." Intaa waxaa dheer, laga bilaabo mushaar boos ee ugu sareysa, waa in is ogow of "barkin" dhaqaale ku filan - riix qiimaha ay gaari karaan $ 50 ama ka sare. Haddii goob bixisaa adeegyada tafaariiqda, halkaas oo qiimaha ma aha mid aad u sareeya, halkii ay kor u qaadida wax ku ool ah oo faa'iido badan khasaaraha arrinta iyo miisaaniyadda kharashka aan la saadaalin karin. Si ka duwan meelaha advertising oo hawlkarnimo leh xirfad website filaayo in muddo dheer dib u ah oo ku saabsan boosaska ugu horeysay ee aan kharash dheeraad ah.

text ee goobta waa in ay buuxiyaan labada shuruudaha optimizer ah, iyo goolka ah copywriter ah, maxaa yeelay, ka dibna kaliya waan oofin doonaa ugu badnaan howlgalka - dejin doonaa goobta gelin toban sare iyo soo saarista macmiilka "iibiyo" badeeco ama adeeg. Haddii kale ah warqad iibka cajiib ah mid ka mid ma arko, ama waxa uu noqon doonaa muhiim ah in furi doonaa jidka loo topu search engine, laakiin ma xal u helidda dhibaatada la'aan iibka.